About REEL EASY Custom Rods

Large bluefin tuna suspended at weigh-in station during fishing tournament

Differentiation

1

Handcrafted Performance Rods

Every rod is custom-built by hand, ensuring unmatched quality, precision, and attention to detail that mass-produced rods simply can’t match.

2

Legendary Strength & Sensitivity

Our signature designs, like the Trident 80/130, deliver the perfect balance of tip sensitivity and backbone strength—so you can feel the bite and land the fight.

3

Built by Fishermen, for Fishermen

We know what it takes out on the water because we fish too—our rods are tested in real-world conditions and designed with the needs of serious anglers in mind.

Join The Hunt

Land The Giant!

Meet Our Master Rod Builder Team

Founder

Capt. Ed Fontes

Master Rod Builder
USCG Captain

Co-Founder

Capt. Jeff Fontes

Master Rod Builder
USCG Captain